How many ways to draw a cross? Quite a few.

We've been designing T-shirts for our field trips for 10 years. It's time we deciphered what they might mean.


Take a peek at what we've been copping for the past 10 years.

They may well end up as worn-out pyjamas, but that’s not how the pieces of the Mito collection started out. Every year, the entire GFX team roll up their sleeves and undertake the challenge of creating something of meaning and lasting value. Or not so much meaning, but value nonetheless. So, instead of going to physical places together, we hop into a time capsule. We’ve asked our ex-art-student colleagues to help us decode the undecodable.



Our model here enlists all the characteristcs of naïve art: he clearly has no clue as to what state he’s in and what result may come out of that state. The above statement is equally true about creating and wearing his masterpiece. Conceived in ’30s Berlin and born in Budapest in 2010, the form meets a model who has not changed one bit over 10 years, probably because he is still just over 30.
Designer: Dániel Kövesházi / 2011 – Model: Chek


X Marks the Spot

The city-map rug of our childhood meets the romanticism of the interface. Having become the master of perspective and spatial design, one can deliberately choose to ignore the rules of both. Add a touch of colour to the monochrome world, whose symbolism clearly needs no explanation. Radiating a Tokio-sized sense of self confidence, our model sports a look into distance even Donald Trump would envy in an eclipse.

Designer: Viktor V. Németh / 2015 – Modell: Geri


Practical Effects

The manifestation of yet unspecified states of existence in well defined forms of paint. Under the guise of disheveled charm lies an encounter of Jackson Pollock and the static of kinescope televisions. Negative space, positive vibes and a middle finger to colour blindness tests. This is either something or going somewhere.
Designer: Gábor Jutasi / 2015 – Modell: Lia


Abracadabra, Motherf*cka

Who said that design can’t be functional? This meticulously portioned dash of psychedelics fits our one-man hypnosis ensemble like a glove. May this world peace inspiring work of art lead your twitching fingers the next time you google vegan amphetamine.

Designer: Levente Bezzegh / 2016 – Modell: Dávid


The Amazing Wolfman

The ancient motif of an animal spirit trapped in a human body is as hot and eternal as dodgy puns. With the combination of the two, any kind of game can be disarmed: all it takes is a semi-cheeky power pose and a headband to make sure you don’t leave your DNA at the scene of the crime.
Designer: Vera Beke / 2016 – Modell: Kopi


We're All Individuals

We’re drifting together on the surface of our reality like spots of grease in our nan’s chicken broth. We’re offing online, experiencing the night, approaching the collective subconscious through the individual. This central layer of the symbolism of a group of dots orientating towards a common denominator is what our model may have overheard at Madách Square on a Friday night and made her feel so other-worldly.
Designer: Tibor Lovas / 2017 – Modell: Anita


Mito Ltd. x The Centre of the Circle

Right angles in a circle that make you spin like a spinning jenny. Co-existence of wafer and cross, augmented by the button of a retro-futurist Walkman. Noble simplicity and quiet grandeur that elevate your blackest of T-shirts. In short, the moustache is not the only treat in this picture.
Designer: Gábor Jutasi / 2017 – Modell: Marci


The Word on the Street

Just as the evolution of our language is being challenged by character limits, degrading our means of communication to the level of hieroglyphs, the benign custom of canonising word-of-mouth expressions is on the rise. Even though our descendants may be perplexed by the implicit meaning of an aubergine, language reform will always and forever be cool, fam.
Designer: Péter Babucs / 2018 – Modellek: Báhar és Dávid


Incomplete Symphony

No work of art is ever truly final, which makes the intention of achieving such state not only futile, but counterproductive as well. This exciting design is as much a bellowing statement against the perversity of perfection as a stand for the mesmerising abstraction of open-source idea crumbs. Or not.
Designer: Dániel Kövesházi / 2018 – Modell: Báhar


God's Colour Palette

Angular vectors meet the disruptive spots of creativity like the blurred signature of a higher entity across the canvas of the universe. If our existence was a Behance mood board or a coffee mark on an official document, we’re pretty sure that this is what it would look like.

Designer: Hargitta Csík / 2019 – Modell: Timi


But Mum, I'm a Cyberpunk!

The corrupt, self-denying cross is a case study of drinking on a red pill. Not only will you start seeing kung-fu moves in a rain of green characters, but also on the LED screen of your phone. You can wear it proudly if you, in the pursuit of the idea of trans-humanism, exchanged your inter-personal relationships for a digital interface early on in the ’90s.
Deisgner: Tibor Lovas / 2020 – Modell: Milán


I'm Dad's Clenched Fist

Don’t let the naughty bud-spencerian playfulness mislead you: behind this smile lies the elementary black hole force of self-expression, boiling to get to the surface (insert random chili-bean joke here). This T-shirt is the hissing sound of the motion-picture suspense driver, screen-printed on white fabric.
Designer: Tibor Lovas / 2020 – Modell: Dani


No One Puts Baby in the Corner

Art is contextual, an angle grinder is ageless and charm is genetic. This is one of those rare occasions when design and model form an indivisible union, so they can kick and scream their spirit into our eyes and souls. It is no understatement to say: this garment is as smooth as a baby’s bottom!
Designer: Georgina Csörgő / 2015 – Modell: Áron

So where do we go from here?

No idea. No doubt, someone again is going to write round the GFX department suggesting that they do something. Draw whatever they have in mind. And then we print it, wear it, wash it, wear it again until it lands next to our other PJ in the drawer.
Wanna wear these baller merch?
Check out our open positions!

Emese Bódi

Mesi is searching for minds and souls, loves a good CV and to chat with new people. Go ahead and find out!

Apply now!


Kosárlabda szabályok

A kosárlabda csapatok 5 fős felállásban játszanak. A nevezett csapatokat csoportokba osztjuk, a sorsolást a tornát megelőző héten minden csapat részére kiküldjük. A mérkőzéseket hivatalos játékvezető vezeti. A mérkőzések egy pályán zajlanak. A csoportok első két helyezettje az egyenes kieséses szakaszba kvalifikálja magát. Az egyenes kiesés szakaszban a csoportmérkőzések során első helyezett csapatok a másik csoport második helyezettjével játszanak, ezt követően a vesztesek a harmadik helyért mérkőznek meg egymással, majd a győztesek vívják a döntőt.

Röplabda szabályok

Csapatlétszám: 6 fő max. 2 cserejátékossal
A játék időtartama:
  • A mérkőzés egy csapat által nyert egy játszmáig tart. 
  • A játszmát az a csapat nyeri, amelyik előbb ér el 25 pontot legalább 2 pont előnnyel. 24-24-es egyenlőség esetén a játszma addig folytatódik, amíg valamelyik csapat el nem éri a két pont különbséget. 
  • Mérkőzésidő max. 20 perc, ha ezen belül a fentiek alapján nem dől el a meccs, a 20 perc mérkőzésidő leteltével előnyben levő csapat nyeri a mérkőzést.
A csapat létszáma a pályán nem csökkenhet 6 fő alá. Azt a csapatot, amelyik nem tud az összetételi előírásnak megfelelő 6 főt a pályára állítani, a játékvezető “hiányos”-nak nyilvánítja.

Labdarúgás szabályok

Csapatlétszám: 5+1 fő.

Játékidő: 2×10 perc (szünet nélkül térfélcserével)

A mérkőzéseket 3×2 méteres kapukra játsszuk.

  • A mérkőzéseket a kispályás labdarúgás szabályai szerint bonyolítjuk le.
  • A mérkőzéseken csak hernyótalpas, terem- vagy edzőcipőben lehet szerepelni, fém, vagy gumi stoplis cipő használata szigorúan tilos! 
  • Ha bármelyik csapat létszáma a kiállítások, sérülések következtében 3+1 fő alá csökken, a mérkőzést be kell szüntetni. 

Introducing Nokia to website performance measurement through page speed measurement

Business background

Page speed has become an important factor for website owners and SEOs since Google began focusing more and more on user experience factors. If companies don’t adapt to this new mindset, they will lose their organic power.

Nokia has experienced an extensive page load time on most of its pages, but lacked proper measurable information about the performance of the website. It is challenging to adapt site-wise technical modifications without understanding what is really behind the curtain.

Our solution

Mito introduced a multifactor, multi locational-targeting page speed measurement and reporting system across different devices.

Our focus was to develop a measurement system from scratch that is able to report on different page speed KPIs so we can better understand what additional analyses are needed to increase the pages’ performance. We did not only focus on a page level measurement, but also grouped pages to page types that assists us in making more educated assumptions.

We paid attention to location modularity in order to extend the number of analysed locations to additional countries by adding new Virtual Machines to our framework.

We are able to measure different KPIs on both mobile and desktop so we can see how the site performance is realized across devices.

Our measurement system and dashboard provided us insights on what type of elements of the different page types might cause low speed performance and it helped us to further analyse the loading curve, just as the opportunities in Google PageSpeed Insights recommendations for the different page types.


We set up the measurement system and the dashboard that reports on website performance and opportunities.

Through properly tracking the page speed improvements, Nokia becomes a more powerful organic participant in the telco market in Google search, while they provide a better user experience for their visitors.

End to end measurement solution for Nokia

Nokia is an innovative global leader in 5G, networks and phones.

An international business of this size requires a comprehensive measurement strategy including responsible data collection, consistent management of tags and measurement codes, personalized website tracking and purposeful conversion rate optimization (CRO).

We kicked off Analytics projects from January, 2020, beginning with extensive Google Tag Manager and Google Analytics audits. Besides inspecting the different system settings, we also optimized the measurement and pixel implementation processes within Nokia in order to increase efficiency and reduce implementation periods.

After the key adjustments and process harmonization, we have moved forward and started to work on the website and landing pages’ efficiency, including several conversion rate optimization tasks such as heatmap analysis and A/B testing.


Nokia is receiving continuous support from our analytics team to ensure the client’s measurement and data is reliable. Due to streamlined processes, implementation periods are shorter and we eliminated unnecessary website tracking codes which cause longer loading times.

Nokia Allwhere - Private Wireless - Global digital media campaign planning & execution

Building brand awareness and creating demand for Nokia Private Industrial Wireless in new vertical markets

Nokia launched a digital campaign to educate the market that their industrial-focused LTE solutions are the key in accelerating the ultimate benefits of digital transformation and realization of the fourth industrial revolution.

The goal: to build brand awareness and create demand for Nokia private Industrial Wireless solutions in new vertical markets, especially infrastructure or asset-heavy industries where digitization has been mostly restricted to point solutions without general network connectivity.

Our approach

We’ve developed a multi-touch global digital media campaign, which covered the entire user journey of business leaders, from education to making a business decision.

Our main goal was to make Nokia visible on a large scale through automated solutions and smart targeting to reach people when they are reading, talking, learning about or searching for private wireless networks.

To archive this, we’ve utilized the combination of digital media platforms, including industry specific content sponsorships, social media ads, paid search, programmatic hyperlocal and Digital out-of-home ads in front of target company HQs. We’ve made sure that when our key audience is browsing the web, using social media on their phones or just walking outside of their offices, they see a relevant Nokia ad.


The campaign has reached over 80 000 business decision makers and influencers in 3500 target companies, across 5 industry verticals globally.

Private wireless solution specific brand search volume increased by 70% during the campaign period (YoY). In Q2 and Q3 2020, Nokia Enterprise had a double digit year-on-year growth in net sales and new customers.

Emese Bódi

Mesi is searching for minds and souls, loves a good CV and to chat with new people. Go ahead and find out!

Apply now!


Flóra Hantos

Flóra is searching for minds and souls, loves a good CV and to chat with new people. Go ahead and find out!

Apply now!


Emese Bódi

Mesi is searching for minds and souls, loves a good CV and to chat with new people. Go ahead and find out!

Apply now!


Emese Bódi

Mesi is searching for minds and souls, loves a good CV and to chat with new people. Go ahead and find out!

Apply now!


Emese Bódi

Mesi is searching for minds and souls, loves a good CV and to chat with new people. Go ahead and find out!

Apply now!


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