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Arany Ászok: True Friendship

A TV campaign introducing the new brand platform of Arany Ászok, the beer of true friendships

Arany Ászok: True Friendship

Friendships differ, but, there’s one thing that’s the same in between millions of male friends: they’re all based on honesty. Men shoot straight, without much ado. We build our campaign on this unique and widely shared insight, because Arany Ászok is, just like men’s friendship: honest, natural and indispensable.

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