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Home is where your telco package is

Telekom asked mito to tell millenials what the heck Magenta 1 is. So we did.

Home is where your telco package is

To promote Magenta 1, a package that features home and mobile services among millennials, we decided to make a campaign about what home means to them. So we made them not one, but eight films. And a lot more. Featuring a dozen of influencers. All this helped us start a real conversation about the topic.

We have a lot more, but these we wanted to show you.

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